This book will provide readers with insight into the belief systems which govern the ways entrepreneurs behave. The way they communicate with others, the way they make decisions, the way they build processes and systems that support their success have their origin in deep-rooted beliefs that can be seen as their “personal operating system”. This system, often driven unconsciously, underpins their sense of purpose, values, skills and behaviours. What most of us see, hear and experience are the behaviours of the entrepreneur. Revelation and potential transformation for the reader will take place from an understanding of the significance and power of the belief system behind the behaviours and a willingness to take personal action. It’s a fact that what holds many of us back from achieving our goals are limiting beliefs; this book will show how the reader can reset their beliefs and mind-sets to emulate successful entrepreneurs. The book will be based on interviews with entrepreneurs who have achieved personal success in many different forms, so it will have real evidence straight from the horse’s mouth! This approach to modelling success will make this book attractively different.
The Co-authors are Ian Mills and Mark Ridley. They are Directors and Founders of Transform People International – a performance improvement consultancy that delivers bottom line results through people by transforming mind-sets, attitudes, beliefs and behaviours. They have worked in over 50 countries for famous name companies such as HP, Cisco, LBG, American Express and Maersk.